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What is "Mmobile outdoor advertising" ?
Definition: Mobile outdoor advertising
(intersections with ambient media)
Mobile outdoor advertisingis a sub-area of outdoor advertising and has overlaps with the definition of ambient mediaon. Mobile outdoor advertising is becoming increasingly important. These include, for example, theWalking Minds®Speech bubbles that float above a promoter's head and present an attention-grabbing advertising message. Mobile bicycles or vehicles of any kind can also be used as mobile outdoor advertising.
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